The public’s perception of any organisation and company is a large factor of business success. This is found in image and reputation.

We support our clients in developing and building these vital attributes. However we are also there, to defend your image and help you adapt to an ever-changing economical, political and social environment. This requires a systematic and regular interaction with the public, in which the clients’ position, merits and acquisitions play an important role.

Through our years of experience we know how important an up-to-date situation analysis, a clear strategy and efficient measures of communication are to the above process. The method for which interested parties and target groups are approached must be firmly fitted to the information and arguments being expressed. The aim is to gain and maintain a sustainable trust, belief and acceptance from the public.

Communicative challenges such as changes within the company, takeovers, mergers, expansions into foreign countries and changes in the fields of business etc. require unique, specialised and tailored approaches.

Finally, successful corporate relations protect and increase the value of the company, and provide a competitive advantage.

A systematic and long-term issues management programme identifies relevant themes and stakeholders’ claims early. We see it this way: the earlier these changes are identified, the more prompt and efficient your response can be.

We view ourselves as mediators and bridge builders between stakeholders and interest groups, who successfully grasp topics and facts of a complicated nature, promote changes and progress, for the benefit of both parties seeking constructive dialogue in order to resolve disputes.

For only those who anticipate changes, understand political agendas and analyse viewpoints and areas of interests of business groups, will achieve the necessary breathing room for a future-orientated, responsible venture.

Our strategic identification, interaction and analysis of issues ensure that you have the freedom to act in critical circumstances.

Responsible corporate activity occurs within an often strained relationship between the economy, politics and society. Therefore not only can political events effect the development of a venture, but companies can track and support political processes. An expansive network of connections makes a large difference to approaching this relationship.
We understand governmental relations and public affairs as the domain of public relations, in which we apply the practices of PR, as well as utilise the opportunity to undertake lobbying actions.
We use lobbying in order to address the appropriate politicians and authorities – to get your venture through potential roadblocks. Through specialised PR techniques we are able to generate upwards pressure.
We work closely with the global lobbying network FIPRA International. FIPRA (Finsbury International Policy & Regulatory Advisers) is a leading public affairs consultancy network and operates in over 50 states worldwide.

We will assist you in strengthening the perception of your country, in a precise and competent manner. For years we have aided German clients, in further strengthening Germany’s image abroad.

Similarly, we offer our know-how and operational capabilities to foreign clients (foreign offices, embassies), who would like to become more active in Germany. Our central location in Berlin places us in an exceptional position to achieve this goal.

A close relationship with the Public Diplomacy Initiativkreis e.V. is an important part of our public diplomacy strategy.

Unexpected crisis’s as the result of incidents in production, distribution or sales can have disastrous effects on the operational freedom of a venture. Similarly serious crisis’s can be the result of a loss of confidence through vague business decisions, changing political frameworks or tactical measures by third parties. We will assist you in finding your way through such a crisis with a clear head. Whether monitoring the situation or compiling a crisis road map – we will help you in everything prevention and anticipation in order to meet any crisis head on.
An overview of our capabilities:

General
- Crisis Training
- Preparation of crisis manuals
- Exposure of crisis symptoms/ early identification
Crisis Reaction
-Assistance through the creation of crisis teams
- Defining and implementing quick-response measures

Communication during the crisis
- Development and realisation of measures regarding internal and external communication, based on the joint development of a strategy to cope with the crisis

Efficient communication solutions adapted specifically to your venture constitute our top priority. We offer our extensive expertise and years of experience to interested clients, domestically and internationally.
Amongst other solutions, we offer training courses on issues management, crisis PR as well as intercultural management.
KaiserCommunication is for client orientated flexibility. Therefore we offer our training courses in German as well as English and Russian. Based on your requirements, these courses can be conducted on an individual or group level. They can take place in-house at our offices, at the clients, or at an agreed upon location.

We create and influence the opinions, attitudes and expectations of our clients’ target audiences. Our broad capabilities comprise of strategy development, development of communications concepts, creation of packages of measures, the execution of project plans and more.
Contact us and we will co-operatively develop, compile and implement the most effective solutions for you.