De Ru

Services

PR consulting

We develop and implement a full cycle of PR services for clients who are interested in entering the EU and Russian markets, pitching new projects or adjusting their current positioning. Our services include creating PR strategies, conducting market research, carrying out targeted media work and compiling effective PR and digital tools, taking into account the specifics of the countries and industries concerned.

Our PR campaigns can be aimed both at promoting a particular business structure and at representing the interests of individual sectors and regions. KaiserCommunication supports you in building the image you wish to have in the eyes of the general public and among opinion leaders.


External press service

Clients who wish to establish regular press relations in Germany and Russia benefit from our external press service. This includes monitoring and analysing foreign media coverage, creating and adapting stories and press releases under market conditions, communications with media, organizing interviews and comments, conducting press tours as well as managing groups in social networks and maintaining company profiles on specialist websites.

Our external press services are available both for individual projects and on an on-going basis.


Exhibitions support

For companies aiming to exhibit their brands and products at trade fairs in Germany and Russia, we offer a full range of activities. By identifying the most important industry events and providing support with the conception and design of the exhibition stand, personnel and the conduct of side events for the press and potential clients (meetings, discussions, interviews, briefings, press tours and much more), we help you to make the most of your exhibition.

We regularly work at the following trade fairs: CeBIT, Hannover Messe, Grüne Woche, ITB (Berlin), Anuga (Cologne), Bau (Munich), Fensterbau (Nuremberg), IFA (Berlin).


Media training

We organize specialist seminars and training for top managers and company spokespersons who need to understand the specifics of communication with journalists in different countries. We also support them with their preparation for interviews with foreign media.

The activities can take place individually or in a group in German, English or Russian.


Government Relations (GR)

KaiserCommunication provides assistance to businesses in building relationships with governmental and public organizations in Germany and other European Union countries.

We do this by combining classical PR tools with lobbying opportunities within the framework of existing legislation. In this way, we provide our clients with a direct presence in Brussels and access to the institutions of the European Union.